Wood Partners & Advantage: Building Gains

A partnership redefining multifamily fitness amenities

Advantage and Wood Partners have worked closely for several years to design and outfit state-of-the-art fitness facilities in multifamily residences across the country. Our expertise in tandem with Wood Partner’s visionary development and management has made this partnership extremely rewarding for both parties.

Advantage + Wood Partners

With the majority of the properties developed by Wood Partners being new, each fitness amenity is an exciting opportunity for us to get creative in design, layout and equipment selection and implement new ideas.

Territory Sales Rep Candace Pettit took the lead in fostering a relationship with Wood Partners and has worked closely with them since we’ve joined forces in 2016. From that point on, she has played a pivotal role in helping them curate exceptional fitness amenities centered around the health and wellbeing of their residents.

Working with the team at Wood Partners has been a true honor. Their professionalism and dedication to the resident experience is evident. The Wood Partners team has a desire to provide a first-class experience, with a focus on quality and innovation. Each project is seen as an opportunity to create a space that meets the unique needs of the location and resident mix.

candace Pettit
territory sales manager, advantage sport & fitness


Our latest collaborations

Two recent projects that exemplify our collaboration with Wood Partners are Alta Filament and Alta West Morehead. Both luxury living quarters are in the lively city of Charlotte, NC. There are several similarities that undeniably tie them to Wood Partners, like the extensive amenities, and refined atmosphere. However, each amenity retains its own style and features.

Alta West Morehead

When planning Alta West Morehead, Wood Partners was looking for Advantage to help them create a space that incorporated a diverse array of cardio, strength, and functional training options to satisfy the varying preferences of residents and their fitness interests. In addition to premium cardio and strength pieces by Precor, the space also includes a custom functional frame and a digital coaching experience with the MARS touchscreen from Escape Fitness. To tie it all together, Candace helped them work with the modern, bright, and airy aesthetic they were going for. Double-height ceilings and lots of natural light give the space a flowy, open feel that is also inviting.

Alta Filament

The team at Wood Partners wanted the fitness amenity at Alta Filament to give exercisers the familiar feeling of a sports club, but elevated. Iconic urban touches like dark fixtures and dome lighting, set against natural light and scenic views, create a unique and enjoyable atmosphere. The streamlined equipment layout of the main space allows residents to conveniently plan their fitness routine and transition effortlessly between weight training, cardio, HIIT, and beyond. Apart from the main room, exercisers can retreat to a private space to utilize functional accessories, ride on a Peloton Bike,  or take advantage of virtual training options. Wood Partners even opted to add outdoor fitness space so exercisers can enjoy bringing portable pieces like Escape accessories to a turfed area outside, a trend that is growing in popularity.

“We are so happy with the space and our partnership with Advantage Fitness. Our fitness amenities are well rounded and fully equipped with top-of-the-line equipment. Our residents feel like it fits all their fitness needs.”

Kendra lott
property director, alta filament

Across the board, the response to both facilities has been wildly positive. Wood Partners and Advantage worked hard to make sure the needs and desries of reidents were met, and the property management teams from both locations report full satisfaction.

 

Growing Together

The best thing about our relationship with Wood Partners, is that every space we design with them continues to set the bar higher. It is crystal clear that Wood Partners cares about the health and wellbeing of their residents because they continually prove it with every community they create. Not only are we grateful for the opportunity to have worked with them on past projects but as we look to the future, we’re excited to continue bringing their residents the best wellness experience we have to offer.




Ready to discuss your next project? Contact us to start a conversation.