Privacy Policy
Introduction
Advantage Sport & Fitness (“Advantage,” “we,” “us” or “our”) understands that when you use our services, you are entrusting us with your personal information. As a result, we have crafted this Privacy Policy (“Privacy Policy”) with you in mind, so that we can protect your personal information and inform you of your privacy rights. In this Privacy Policy, we explain our policies and procedures for data collection, use, maintenance, protection, and disclosure when you visit our website (the “Site” or “Website”) or use any of our services, including any mobile applications provided by us (collectively, the “Services”). This policy was last updated and is effective as of April 26, 2022.
We will update this Privacy Policy as we adjust our procedures to protect your information. Before these changes go into effect, we will post the updated policies and procedures here, along with an effective date for the amended Privacy Policy. Once we alter the policy, continued use of the Services on or after the effective date is considered consent to the amended Privacy Policy.
About Your Use of the Services
Automatically Collected Information
Automatic Information Collection
As is customary, the Services will collect information, including technical and routing information about your computer, without you being prompted. This may include geolocation data and internet or other electronic network activity such as device identifiers and advertising identifiers. We use this information to optimize our Services for our users’ use.
Cookies & Web Analytics
Some information, including but not limited to IP addresses, MAC addresses, operating systems, browsers, and browsing patterns, is either tracked or collected using “cookies” (which are small data files that a website places on your hard drive for record-keeping purposes) or “web beacons” (which are transparent pixel images that are used in collecting information about website usage). We use these to ensure our content improves and meets your, and other visitors’, needs. While most of the cookies we use will “disappear” when you finish browsing, we also use persistent cookies. Persistent cookies stay on your device simply to ensure we recognize your device when you revisit the Services.
Please note that there are options on most browsers (like Google Chrome, Mozilla Firefox, Safari, and Microsoft Edge) to disable cookies. You can choose to use such features to disable cookies, but it may impact your use of certain functions included in the Services. To learn more about your ability to manage cookies and web beacons, please consult the privacy features in your browser.
Google Analytics
We may use Google Analytics to collect information about your use of the Services. Google Analytics collects certain information, such as how often you use the Services, the pages you visit, and the websites you used prior to using the Services. We may use the information received from Google Analytics to improve the Services. Google Analytics collects only the IP address assigned to you on the date you visit the website, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with any other information collected from you. Although Google Analytics stores a permanent cookie on your machine to identify you as a unique user the next time you use the Services, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics is governed by the Google Analytics Terms of Use available at http://www.google.com/analytics/tos.html and the Google Privacy Policy available at http://www.google.com/intl/en/analytics/privacyoverview.html. You can prevent Google Analytics from recognizing you by disabling cookies on your browser.
Employees and Job Applicants
If you apply for a job with us, we collect job application information. We collect and maintain personal information for our employees, which may include contact information, date of birth, marital status, job application information, payroll information, wage and benefit information, job performance information, and background screening information. This information is used for business purposes, primarily the management of your employment with Advantage.
Other Information We Collect
When you use the Services, we may request personal information, including your name, address, email, birth date, telephone number, or other identifiers. We may also collect your geolocation data and usage information, statistics, analytics, reporting, results or other information specific to your use of the Services, usage data, and device info. When you place an order with us we will collect payment information.
Tracking Disclosure
We do not respond to web browser “do not track” signals or other similar mechanisms.
Children Under the Age of 16
The Services are not designed for children under the age of sixteen, and we do not knowingly collect information about children 16 years of age or younger. If you believe that we have inadvertently collected information from a child of that age, please contact us. Our policy is to delete any information collected from or concerning a child under the age of 16 as quickly as possible.
External Links
The Services contain links to third-party material, including other websites, such as ecommerce platforms. This material is not affiliated with, or owned by, Advantage and other websites may have their own terms and conditions and privacy policies. After you choose to follow the link and leave the Services, we are not responsible for the content of those websites, or their privacy policies. We have no control over what information they collect, or how they choose to use that information.
About the Data We Collect Generally
Use of Personally Identifiable Information
We may use (and, where specified, share) your personal information for the following purposes:
Providing Services
We may use personal information to provide you with services that you have ordered or requested.
Communication
We may use personal information (like your email address) to communicate with you about our Services, your orders, or information you requested. We also may use your personal information to collect feedback on our Services and policies.
Services Improvement
We reserve the right to use your personal information and browsing behavior to personalize the Services and improve the overall user experience. We also may use personal information to evaluate response rates or gauge the usability of the Services.
Protect Content and the Services
In order to stop malicious, deceptive, fraudulent or illegal activity from occurring on the Services, we may use identifying information to monitor users’ behavior. Our attempts to prevent malicious, deceptive, fraudulent, or illegal Internet activity may cause some users to be suspended from the Services.
Data Processing
We do not sell your information. We process your information so that we can provide products, improve the Services and deliver information that you have either already requested or that we believe you would be interested in. Any information we transfer to a third-party processor that is not affiliated with Advantage is done so as permitted by law. We will enter into agreements with any such third-party processors to ensure that they will not further collect, sell, or use your personal information except as necessary to perform data processing for us. In some of these cases, we process this information automatically, but in others we will ask for your permission in advance. Either way, your information helps us understand what our customers and visitors are looking for, and helps us operate as a better, more responsive business. We always strive to respect your privacy.
Data Rights
Subject to applicable law, you may have the right to request and obtain information about, or copies of, your personal information that we process, where we obtained your information, the business or commercial purpose for collecting your information, the third parties with whom your information is shared, and whether our source of information is publicly accessible. You may also have the right to correct your personal information, or object to its processing. Lastly, you may have the right to ask us for information about when we typically delete stored information, or ask that information be deleted, anonymized or destroyed, depending on the situation and applicable laws.
All of our processing is in support of our business. Where we process your data based upon your consent, we recognize that you may withdraw consent if you wish to do so, and that you retain a right to your own data.
For California Residents
If you are a resident of California, you may have certain rights with regard to your personal information pursuant to the California Consumer Privacy Act (“CCPA”). This section more fully explains those rights and how you may exercise those rights.
Right to Deletion: You may have the right to request that we delete and direct any service providers that have received such personal information to delete the personal information that we have collected from you, unless an exception available under CCPA applies (“Request to Delete”). Upon receipt of a valid request, we will delete (and if applicable, direct our service providers to delete) personal information collected from you from our records and confirm with you when such request has been complied with. In such a situation, we are permitted to retain certain personal information to show that we complied with your request.
Right to Know: You may have the right to request that we disclose what personal information we have collected and used over the past 12 months (“Request to Know”). Upon receipt of such a request, and once we’ve been able to verify your identity, we will disclose the following to you:
The categories of personal information we have collected about you;
The categories of sources from which personal information is collected;
The business or commercial purpose for collecting personal information;
The categories of third parties with whom we share personal information; and
The specific pieces of personal information we have collected about you.
Right against discrimination: You have the right to not be discriminated against for exercising any of your rights under CCPA. For example, Advantage will not deny you goods or services; charge different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties; provide a different level or quality of good or services to you; suggest that you will receive a different price or rate for goods or services or a different level or quality of goods or services.
Submitting Requests
You may submit a request to Know and Access, or a Request to Delete by contacting us at 800.308.4382, by visiting www.advantagefitness.com/privacy-requests, or by sending an email to privacy@advantagefitness.com. You can also request that we correct any inaccurate personal information about you.
We will respond to Requests to Know and requests to Delete as required by California law. When you submit a Request to Know or a Request to Delete, we will confirm receipt of such request within 10 business days. We may request additional information in order to verify your identity. To the extent possible, we will utilize information already in our possession to verify your identity. Any information you provide in connection with such verification will be deleted as soon as practicable following your request. We will make every effort to respond to your request within 45 days of receipt. If we require more time (up to 45 additional days), we will inform you of the reason and extension period in writing. Any disclosures we provide will cover the 12-month period preceding the verifiable request only. Generally, California residents can exercise these rights free of charge.
You may designate an authorized agent to make a request on your behalf. If you submit a request through an authorized agent, you must provide proof that he/she is authorized to make such a request on your behalf. Specifically, we may require you to either: (1) verify your identity directly to us; or (2) directly confirm with us that you provided the authorized agent permission to submit the request.
The following provides more information about our data collection activities in the last twelve (12) months:
The specific pieces of information collected from California consumers differ by consumer and are available upon verifiable request.
Information Disclosure
We may need to disclose your personal information occasionally. Most of our disclosures are necessary to complete a transaction or provide the information or service you have requested. We may also work with advertising partners to enable us to customize the advertising content you may receive, and we may share your personal information with such partners. In addition to this, we may disclose your information if needed to comply with a court order, law, legal proceeding, or request from the government. We also reserve the right to disclose your information if we have the reasonable belief that such disclosure is fundamental to the safety of individuals associated with Advantage or others unaffiliated with the company, or to report or investigate fraud or a crime.
We reserve the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to require that the transferee use personal information provided to us in a manner that is consistent with this Privacy Policy.
Security
Security is important to us. We utilize commercially standard and reasonable security methods, including administrative, technical and physical protections, to prevent the theft, access, alteration, destruction, or disclosure of your information. Our methods are regularly tested and improved. Nonetheless, no network, website, or communication using the Internet is perfectly secure. We will attempt to protect your information, but we cannot guarantee the safety of any information you send to us, and you do so at your own risk. In the unlikely case of a breach of private information, we will follow relevant laws and regulations to inform you of the breach.
Contact Us
If you have any questions or concerns about these policies, or how Advantage protects your personal data, please feel free to contact: privacy@advantagefitness.com.