THE ASF INSIDER

Topics, trends, and tips from around the industry, collected by Team Advantage.
Advantage Sport & Fitness specializes in distributing quality lifetime fitness and sports conditioning products.




Recent Posts

The Biggest Trends in Multifamily Fitness

posted by Jessica Alexander on April 25, 2017

1701 North Apartments in Chapel Hill, NC

Chic lighting fixtures. Mixers and movie nights. Free donuts.

It’s no secret that apartment-seekers in 2017 are looking for much more than a roof over their heads. Their list of ‘must-haves’ goes beyond affordability to the question, “What will I experience in this community?” This is the new era, and boutique offerings are IN.

[pictured: 1701 North Apartments in Chapel Hill, NC]

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Advantage Partners with HydroMassage

posted by Jessica Alexander on April 12, 2017

Advantage Sport & Fitness Partners with Hydromassage

We are thrilled to announce our partnership with HydroMassage, the company behind the ‘Recovery Zones’ popping up at YMCAs, private clubs, hotels, corporate wellness centers and apartment communities near you! With the demands of daily life and the rigor of fitness routines on the rise, it’s important (and really, really relaxing) to take time for rest and recovery. The benefits of a massage are numerous, but having HydroMassage lounges or beds in your facility will also give a serious boost to your revenue.

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Welcoming Mike Caruso as Our New VP of ASF North!

posted by Jay Woodworth on April 05, 2017

Mike Caruso, Advantage Sport & Fitness

We are thrilled to announce that we have hired long-time fitness industry sales executive, Michael Caruso, to be the new Vice President of Sales & Marketing for our company’s northern territories of New York, Pennsylvania, and West Virginia.

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#ASFontheRoad: Taking Our Best to Atlanta

posted by Jessica Alexander on March 27, 2017

We had an absolute BLAST last week bringing the best in fitness equipment to the heart of Atlanta, Georgia. With a lot of help from our vendor partners, our pop-up Expo was a huge success! We showed Atlanta that we are their TOTAL fitness source, from cardio, strength, and functional fitness tools to flooring and world-class service!

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Precor Brings Power To The People

posted by Jay Woodworth on March 13, 2017

Precor unveiled an exciting new product at the NIRSA and IHRSA shows early this year.  The new Spinner® Chrono™ Power bike has joined their lineup of indoor cycles, and is expected to officially be available this summer!  Check out some of the features that will set a new standard in the industry.

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Showcase: Heinz at 950 North Shore

posted by Jessica Alexander on March 10, 2017

The redevelopment of the Heinz at 950 North Shore apartments is an homage to the historical roots of the Heinz Corporation in the Pittsburgh, PA area. Our team worked with Amore Management to create a fitness center worthy of this unique establishment.

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Showcase: Cypress Dunes

posted by Jessica Alexander on February 22, 2017

Cypress Dunes now offers Precor cardio in their Fitness Center.

Located on the warm and breezy shores of the Florida Gulf Coast, the Cypress Dunes neighborhood is nestled amid palm trees and natural wildlife. Late last year, we partnered with the community to refresh their on-site fitness facility — read more to see the result!

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Improving Classroom Behavior with Expresso Bikes

posted by Jay Woodworth on February 03, 2017

Expresso Learn Picture

The Harvard T.H. Chan School of Public Health decided to study the effects of exercise, through cyber cycling, on behavioral problems in the classroom. Check out what they found to be “statistically significant” evidence.

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Wellness and Community Trump Luxury for Apartment-Seekers

posted by Jessica Alexander on January 16, 2017

Element Uptown Apartments

Multi-Family communities can implement many unique methods when trying to attract residents into their facilities. However, recent studies have shown that fancy and luxurious features may not be the big draw they claim to be.

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Showcase: Masonic Villages at Elizabethtown

posted by Jay Woodworth on January 13, 2017

Masonic Villages is a community on a 1,400 acre campus in Lancaster, PA offering charitable services that range from children’s homes to retirement services. Read more to see our unique solution for this unique facility!

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