Retaining members is consistently one of the top challenges for any fitness facility owner. We try to offer customers unique fitness solutions that will keep their users coming back time and time again. One of the best products we carry that helps promote member retention is the always-engaging Expresso Bike. In a recent blog post, Expresso’s own Ross Stensrud takes a deeper look at the financial impact engaged exerciser can have on a facility’s bottom line.
“In the fitness industry, member retention is the the Holy Grail we all seek. Saving just a handful of members can have a massive impact on your bottom line.
The solution to member retention is engagement. Engaged members are as good as gold. It is the moment they lose interest and stop showing up, when they are at risk of canceling their membership.”
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