Showcase: Boutique Fitness at its Finest at Court Jester Athletic Club

Demand for energizing and exciting group classes means big changes for many in the fitness industry. Court Jester Athletic Club embraced the trend and transformed their old racquetball courts into impressive functional fitness training rooms. 

We supplied Court Jester with the tools needed to deliver the best in functional fitness to their members, including Escape’s Core Bags, Bulgarian Bags, Sand Bags, Medicine Balls, Slam Balls, TIYRS, and much more. Escape Decks give exercisers the ability to complete a variety of functional cardio and strength movements. Between movement sets with the functional gear, members get their hearts racing on Assault AirRunners and AirBikes. A suspension training truss from Dynamic Fitness hangs from the ceiling with TRX straps, and a full set of rubber hex dumbbells add strength training versatility to these impressive rooms. 

The colorful range of equipment is complimented by the excitement of the rooms themselves. Color-changing neon lights line the walls, which are wrapped with motivational graphics designed by Escape Fitness. Phrases such as “One More Rep” and “There Is an Athlete in Everyone” push exercisers to reach beyond their goals. 

Advantage also provided a two-day training intensive for the club’s group exercise instructors. Participants were led through two days of heart pounding and calorie burning sessions by Kim Hamilton, our in-house Escape Fitness Master Trainer. The group exercise instructors learned key movements with various functional tools, teaching points for different exercises, safety tips, and much more. They finished the weekend equipped with the knowledge and experience needed to bring this exciting format of training to their classes. 

Using Escape Fitness’ “Business in a Box” programming, Court Jester has all the tools needed to transform and meet industry trends, from the equipment and training to business plans that maximize ROI. Escape Fitness currently offers a menu of three group training packages: 

  • MOVE IT: A high-intensity functional training program for all levels, with intervals designed to develop total body strength and endurance. 

  • BATTLE FIT: A bootcamp-style program featuring extreme exercises developed by former British Army officers. 

  • HIIT THE DECK: A fantastic full-body workout program focusing on cardio, strength, and plyometrics using the Escape Deck 2.0. 

Also of note, Court Jester was the first gym in the United States to offer HIIT THE DECK programming

Check out this amazing facility:




Ready to discuss your next project? Contact us to start a conversation.

What's New In Fitness - A Look at the Best in Fitness Equipment

What's New In Fitness - A Look at the Best in Fitness Equipment

Our 2018 fitness expos have officially come to a close and we are excited and grateful that so many people came out to learn about some of the best equipment in the industry and engage with our team one-on-one.




Ready to discuss your next project? Contact us to start a conversation.

4 Things Millennials Are Looking for in A Fitness Experience

4 Things Millennials Are Looking for in A Fitness Experience

Over the past few years, we have seen many different trends inside the fitness industry driven by the upcoming millennial generation




Ready to discuss your next project? Contact us to start a conversation.

Marist College

Marist College

Marist College, a private university located in Poughkeepsie, NY recently opened their newest fitness center. This center is located in Building D—part of a four-building housing expansion on the north end of Marist’s campus. This fitness center came about to relieve the pressure on the campus’ only gym, the James A. McCann Recreation Center.




Ready to discuss your next project? Contact us to start a conversation.

The 2018 Fall Frenzy is Almost Here!

In last year’s edition of Expresso’s Fall Frenzy, 2,074 riders from 186 college and university teams across the U.S. rode for an incredible 52,691 miles and burned over 1.75 million calories. Over the course of 10 days of tournament play, a total 148 days of riding were accumulated.

The Fall Frenzy has proven to be one of Expresso’s biggest annual competitions over the last 5 years, as schools and riders across North America compete head-to-head to log the most miles on their Expresso bikes. Often times each round of competition goes right up until the last minute, with just a few miles between eliminated teams and those moving on.

 Binghamton University wins the 2017 Fall Frenzy!

Binghamton University wins the 2017 Fall Frenzy!

Last year, Binghamton University pushed to win the finals, edging out the runners-up in the championship by just 23.8 miles. Binghamton originally partnered with Advantage to install six Expresso S3 bikes in 2011, increased to eight Expresso HD bikes after engagement grew, and secured eight newly-released Expresso GO bikes in the last few months.

The 2018 Fall Frenzy’s qualifying round will begin at midnight (EST) on Wednesday, September 26th and run for 48 hours. Out of a pool of 218 registered college and university teams across the country, the top 16 teams with the most miles will advance to knockout play in the Sweet 16, Super 8, and Fearsome 4 rounds on their road to the Championship on October 24th and 25th.

For full details on this intense competition, check out Expresso’s website and the live leaderboard here.

Want to get your facility in on the buzz of Expresso’s competitive national and international challenges? View a list of upcoming events for clubs, YMCAs, and more!


Marist-College-.jpg

EXPRESSO NOW SUPPORTS AD CUSTOMIZATION

Place an ad or announcement in the home screen of your Expresso bike! 




Ready to discuss your next project? Contact us to start a conversation.

Advantage VP Matt Bogumil Talks Current Trends in the Education Market

Advantage VP Matt Bogumil Talks Current Trends in the Education Market

The marketing team recently got some time to sit down with Matt Bogumil, Vice President of Sales & Marketing for our Northern Territory. Matt has been a valued member of our team since 2007. More than ten years later, he is known throughout our company as the go-to resource for industry knowledge and has a long track-record of leading others by example. We discussed everything from the recent trends he’s seeing in the education market in Upstate NY, his advice for his customers, as well as his favorite equipment.




Ready to discuss your next project? Contact us to start a conversation.

Color Psychology & How it Affects Your Fitness Center

Color Psychology & How it Affects Your Fitness Center

According to behavioral psychologists, color affects a person’s mind as well as body. Light enters from eyes and skin, travels through neurological pathways and affects the pineal gland in the brain, which in turn affects our body, mind, and emotions.




Ready to discuss your next project? Contact us to start a conversation.

A Corporate Wellness Program Benefits Employers & Employees

A Corporate Wellness Program Benefits Employers & Employees

After a long work week, taking a trip to the gym on a Friday isn’t very appealing to most people. However, with more and more people sitting all week at sedentary office jobs, the need for exercise as a healthy daily routine is ever-increasing. So, if employees are too tired after work to travel to the gym, why not bring the gym to the office?




Ready to discuss your next project? Contact us to start a conversation.